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Seminars

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MSK SEMINAR BRIEF

Seminars (various) (duration 1 day but a maximum of 3 Days)

Seminar courses are generally designed to deliver general knowledge to a varied group of individuals who may be from different organizations, industries, sectors, education backgrounds, nationalities etc. Then aim of the seminar is to help the participants to appreciate the subject area, the trends in other jurisdictions, any notable changes that have occurred in the specific seminar subject area while at the same time deliver knowledge and skills, proper understanding and promote best practices in the seminar subject area.
From Ksh.20,000 per course (All inclusive)

About MSK…

MSK is a membership organization began in 1977 and operates under Section 10 of the Societies Act. The society’s main objectives are to develop a deeper knowledge of marketing to provide services for members and registered students and to make the principles and practices of marketing widely known and effectively used throughout the industry.

Our members range from Marketing companies, Media Owners, Advertising Agencies, Institutions of Higher Learning to individual Marketing Practitioners and Academicians. We train practicing marketers, brief members on new developments in marketing through our publication- Sokoni magazine, and facilitate and organize events on behalf of the members.

Our Vision

“To be the recognized professional authority setting and maintaining excellent standards for Marketing in Kenya and the rest of Africa”

MSK Training Opportunities

The Marketing Society has a fully-fledged education and training department that develops courses tailor made to meet the ever-changing needs in the industry. The MSK Practitioners course has been running for over twenty years and leading marketers in the country have gone through the course, which is highly regarded in the industry.

Currently the society is offering the following professional courses:

  • MSK Executive Diploma in Marketing
  • MSK Practitioners Diploma in Marketing
  • MSK Post Graduate Diploma in Marketing
  • MSK Diploma in Marketing
  • MSK Certificate in Marketing
  • Short Courses in Marketing
  • Seminar Courses in Marketing
  • In-house Training (In-house seminars/workshops)
  • Professional Certification
  • Marketing/Sales Audits
  • Market Consultancies

(MSK courses are now more flexible than ever before to accommodate our busy schedules and are available across the Country through self study and Distance learning modes as well)

Our Seminar and short Courses in Marketing focus on the current issues and trends in marketing and marketing practice. Each of these courses will be covered in a day.
Snapshot of available Seminar courses

  • Branding and Brand Management
  • Advanced Brand Management
  • Marketing Planning and Control
  • Customer Relationship Management
  • Selling and Sales Management skills
  • Public Relations
  • Marketing for Non-Marketing Managers
  • Effective territory Management
  • E-Commerce
  • Tourism Marketing
  • Media Planning and media planning management

…..and A wide range of other marketing and marketing related areas

Following is the courses brief description….

MSK/BM/N001A: Branding Management Level one
MSK/BM/N001B: Branding Management Level two
MSK/CRM/N002: Customer Relationship Management
MSK/MPC/N003: MARKETING PLANNING AND CONTROL
MSK/EMPM/N004A: EFFECTIVE MEDIA PLANNING MANGEMENT Level one
MSK/EMPM/N004B: EFFECTIVE MEDIA PLANNING MANGEMENT Level two
MSK/EC/N005: ELECTRONIC COMMERCE (E-Commerce)
MSK/PR/N009: PUBLIC RELATIONS