- 06 December 2016
Gertrude’s Children’s Hospital is the most established Paediatric hospital in East and Central Africa. The hospital provides healthcare to children in Nairobi and its environs as well as those referred from all over Kenya and neighbouring countries. In addition to the one hundred bed facility at Muthaiga, the hospital runs a network of twelve outpatient
- 28 November 2016
Award category Organization Marketing Agency behind the campaign The Marketing Campaign 1 Best Advertising Campaign Winner Safaricom Scanad Marketing the Network 1st Runners Up Safaricom Saracen Blaze 2nd Runners Up Unilever Mindshare Lifebuoy 2 Best Experiential Campaign Winner EABL Swivel Marketing Tusker Twende Rio
- 28 November 2016
The Marketing Society of Kenya held its Annual Gala Awards on the 18th of November 2016 at Arboretum Grounds. Being the highlight of MSK’s events calendar, the Gala was well attended with over 700 marketers present at the event ready to know which campaigns emerged top in this year’s awards. The ICT Authority scooped the
- 25 August 2016
The Marketing Society of Kenya would like to take this opportunity to invite all digital agencies to pitch, on running a digital campaign for MSK Gala 2016. See below brief and send an agency profile and your pitch presentation to firstname.lastname@example.org by 2nd September 2016. Shortlisted participants will be invited for a pitch session on
- 05 April 2016
The customer loyalty and retention landscape is changing rapidly and is more likely to accelerate in 2016. More corporates are viewing their loyalty investments as an opportunity to gain competitive advantage and differentiate from competitors. Maintaining customer loyalty is also an opportunity for positive ROI for the business as a profit pathway rather than a
- 20 January 2016
The Chief Marketing Officer (CMO) has become one of the more commonly talked about corporate designations in recent years. Given the tremendous marketing potential offered by the new media and proliferation of distribution channels, companies have begun to realize the huge potential of marketing in guiding corporate level strategies and substantially contributing to the financial
- 09 December 2015
The biggest shopping day of the year in the UK and United States, do not know if we can say the same for Kenya but it definitely was a day fully awaited for by Kenyan citizens at least those who could save on their bundles and have a smartphone. With all the hype, deals, discounts,
- 04 December 2015
The Annual MSK Gala this year was held at Carnivore Grounds on 20th November, 2015 with the theme ‘celebrating 50 years of the marketing journey’. The MSK Gala this year had a lot to offer and like other years bringing together Marketing and business professionals to celebrate brands that took over the scenes in 2015.
- 18 November 2015
MSK is growing and we want to walk together with our members as we strengthen our society. Towards this end, we have embarked on some projects to help bring us closer to our vision of being the force behind business and to help you achieve your objectives of registering as member with us. Below, you will find some of the value add activities that we are embarking for next year.
As the country moves from the generation of paper to digital, we at MSK are fully embracing the digital era and on 20th November, 2015 we shall launch a new revolutionary website working in partnership with Dotsavvy.