MSK GALA AWARDS 2024 WINNERS | |||
Best Emerging Technology in Marketing | |||
POSITION | BRAND OWNER | CAMPAIGN NAME | SUPPORTING AGENCY |
Winner | SAFARICOM PLC | Safaricom SHOOK (Youth) | ESSENCEMEDIACOM |
1st Runner Up | FoodFiti “Kwa Meza Twaweza” | AFTER SIX CREATIVES LIMITED | |
2nd Runner up | EAST AFRICAN BREWERIES PLC | Johnnie Walker – Walker Town Nairobi | EAST AFRICAN BREWERIES PLC MKT DEPT |
Best Business to Business (B2B) Marketing Strategy | |||
POSITION | BRAND OWNER | CAMPAIGN NAME | SUPPORTING AGENCY |
Winner | AVENUE HEALTHCARE | The Avenue to Good Health | AVENUE HEALTHCARE MKT DEPT |
1st Runner Up | SARIT EXHIBITIONS AND PROMOTIONS LIMITED | Mental Wellness Expo | SARIT EXHIBITIONS AND PROMOTIONS LIMITED |
2nd Runner up | AAR INSURANCE | My WakalAAR: Your Partner in Claim | SCANAD KENYA |
Data & Insight Driven Marketing Campaign of the Year | |||
POSITION | BRAND OWNER | CAMPAIGN NAME | SUPPORTING AGENCY |
Winner | I & M BANK LIMITED | Ni Sare Kabisa Solo Biz | I & M BANK LIMITED MKT DEPT |
1st Runner Up | AVENUE HEALTHCARE | The Avenue to LiveGood | AVENUE HEALTHCARE MKT DEPT |
2nd Runner up | KCB BANK KENYA LTD | Jipange Na KCB | KCB BANK KENYA LTD MKT DEPT |
Brand Communication Campaign of the Year | |||
POSITION | BRAND OWNER | CAMPAIGN NAME | SUPPORTING AGENCY |
Winner | JUBILEE HEALTH INSURANCE | ALWAYS WITH YOU | JUBILEE HEALTH INSURANCE LTD MKT DEPT |
1st Runner Up | EAST AFRICAN BREWERIES PLC | World Class KE 2024 #RoadtoShanghai. | EAST AFRICAN BREWERIES PLC MKT DEPT |
2nd Runner up | ABSA BANK KENYA PLC | Absa InspireMe Conference 2024 | ASCENT LIMITED |
Distribution and Implementation Strategy | |||
POSITION | BRAND OWNER | CAMPAIGN NAME | SUPPORTING AGENCY |
Winner | KRA’s Captain Shuru: Your Tax Assistant | BELVA DIGITAL | |
1st Runner Up | Flora Food Group | Door to Door penetration drive | |
Digital Campaign of the year | |||
POSITION | BRAND OWNER | CAMPAIGN NAME | SUPPORTING AGENCY |
Winner | I&M BANK LIMITED | Ni Sare Kabisa Solo Biz | I&M BANK LTD MKT DEPT |
1st Runner Up | Tuchanuke Wote | DIGITAL TAILOR AGENCY | |
2nd Runner up | RECKITT | Come Together | DARAJA PLUS LIMITED |
Experiential Marketing | |||
POSITION | BRAND OWNER | CAMPAIGN NAME | SUPPORTING AGENCY |
Winner | EAST AFRICAN BREWERIES PLC | Johnnie Walker “Walker Town Nairobi Edition” | EAST AFRICAN BREWERIES PLC MKT DEPT |
1st Runner Up | KCB BANK KENYA LTD | The KCB East Africa Golf tour | KCB BANK KENYA LTD MKT DEPT |
2nd Runner up | EAST AFRICAN BREWERIES PLC | Gordons Fun Fair | EAST AFRICAN BREWERIES PLC MKT DEPT |
Influencer Marketing Campaign of the Year | |||
POSITION | BRAND OWNER | CAMPAIGN NAME | SUPPORTING AGENCY |
Winner | I & M BANK LIMITED | Ni Sare Kabisa Solo Biz | I&M BANK LTD MKT DEPT |
1st Runner Up | Recipe For Magic | ESSENCEMEDIACOM | |
2nd Runner up | Brighter Skin, Fresh Beginnings | SCANAD KENYA LTD | |
Marketing Campaign of the Year | |||
POSITION | BRAND OWNER | CAMPAIGN NAME | SUPPORTING AGENCY |
Winner | EAST AFRICAN BREWERIES LIMITED | Tujengane National Consumer Promotion | EAST AFRICAN BREWERIES PLC MKT DEPT |
1st Runner Up | KCB BANK KENYA LTD | KCB Ni Yetu | KCB BANK KENYA LTD MKT DEPT |
2nd Runner up | Coca-Cola UTC (Under the Crown) | ESSENCEMEDIACOM | |
Brand PR Campaign of the Year | |||
POSITION | BRAND OWNER | CAMPAIGN NAME | SUPPORTING AGENCY |
Winner | EAST AFRICAN BREWERIES PLC | Guinness Epl Partnership | EAST AFRICAN BREWERIES PLC MKT DEPT |
1st Runner Up | Wazzii Dada | GAME CHANGER COMPANY LIMITED | |
2nd Runner up | RECKITT | 2X Moisturisation | DARAJA PLUS LIMITED |
Integrated Marketing Campaign of the Year | |||
POSITION | BRAND OWNER | CAMPAIGN NAME | SUPPORTING AGENCY |
Winner | KCB BANK KENYA LTD | Gurumisha na KCB | KCB BANK KENYA LTD MKT DEPT |
1st Runner Up | JAMBOJET LTD | Jambojet At 10 | JAMBOJET LTD MKT DEPT |
2nd Runner up | BROOKSIDE DAIRY LIMITED | DAIRYBEST ”CHAIKWELI” | DAIRY LAND MKT DEPT |
Marketer of the Year | |||
POSITION | NAME | ORGANIZATION | |
Winner | MWIHAKI WACHIRA | I&M BANK LIMITED | |
1st Runner Up | MILAN KABATA | GLACIER PRODUCTS LIMITED | |
2nd Runner up | BETTY WAMAITHA | QUICK MART LTD | |
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The Rising Star of the Year Award | |||
POSITION | NAME | TITLE | ORGANIZATION |
Winner | FELIX ELIAB OMOTTO | Digital Creative Executive | PREMIER FOODS LIMITED |
1st Runner Up | KARANJA NZISA | Assistant Manager, Marketing & Communication | I&M BANK LIMITED |
2nd Runner up | SELINE AWUOR | Manager, Marketing and Communication | I&M BANK LIMITED |
Marketing Mavericks of the Year | |||
POSITION | BRAND OWNER | CAMPAIGN NAME | SUPPORTING AGENCY |
Winner | Marketing Students Association of DeKUT | ||
Marketing Students Award | |||
POSITION | STUDENT NAME | PROJECT | INSTITUTION |
Winner | SAM OMONDI | Dedan Kimathi University of Technology (DeKUT) | |
1st Runner Up | MOSES WERE | KCA University | |
Media Innovation – Agency Only | |||
POSITION | BRAND OWNER | CAMPAIGN NAME | SUPPORTING AGENCY |
Winner | EAST AFRICAN BREWERIES LIMITED | Walker Town Striding Man CGI | SARACEN MARKETING GROUP |
1st Runner Up | Sunrice, ‘Share the Table’. | CREATIVE EDGE LIMITED | |
Suss Ads | SUSS DIGITAL AFRICA LIMITED | ||
Media Innovation – Media houses only | |||
POSITION | BRAND OWNER | CAMPAIGN NAME | SUPPORTING AGENCY |
Winner | ROYAL MEDIA SERVICES | Citizen Digital Innovations | ROYAL MEDIA SERVICES MKT DEPT |
New Product Launch of The Year | |||
POSITION | BRAND OWNER | CAMPAIGN NAME | SUPPORTING AGENCY |
Winner | Spicika Na Royco | DARAJA PLUS LIMITED | |
1st Runner Up | Downy Vuka Launch | ESSENCEMEDIACOM | |
2nd Runner up | KFC Dunked Showdown ‘Launch of Maple Chipotle Dunkedâ’ | KAPU DIGITAL LIMITED | |
Product Re-Launch of The Year | |||
POSITION | BRAND OWNER | CAMPAIGN NAME | SUPPORTING AGENCY |
Winner | SBM BANK KENYA | Platinum Saver Account | SBM BANK KENYA MKT DEPT |
1st Runner Up | COOPERATIVE BANK OF KENYA | YEA – Life Ijipe Campaign | COOPERATIVE BANK OF KENYA MKT DEPT |
2nd Runner up | KENYA WINE AGENCIES LTD | Kibao: Vybe Ya Gen-More Campaign | THIRTY-FOUR AFRICA LIMITED |
Public Sector Marketing | |||
POSITION | BRAND OWNER | CAMPAIGN NAME | SUPPORTING AGENCY |
Winner | Ajira Digital | GAME CHANGER COMPANY LIMITED | |
1st Runner Up | Update Token Meter Yako | BELVA DIGITAL | |
2nd Runner up | Powering a Connected Future | BELVA DIGITAL | |
Sustainability Marketing | |||
Winner | JAMBOJET LTD | Beyond The Skies | JAMBOJET LTD MKT DEPT |
1st Runner Up | EAST AFRICAN BREWERIES PLC | Responsible Drinking, Inclusion & Diversity, and Waste Management | GAME CHANGER COMPANY LIMITED |
2nd Runner up | SBM BANK KENYA | Turtle Conservation Campaign | SBM BANK KENYA MKT DEPT |
Purpose- Driven Marketing Campaign of the Year | |||
POSITION | BRAND OWNER | CAMPAIGN NAME | SUPPORTING AGENCY |
Winner | WAZZII Ni Space Yako | GAME CHANGER COMPANY LIMITED | |
1st Runner Up | KENYA BREWERIES LIMITED (KBL) | Usichome | OXYGENE MARKETING AND COMMUNICATIONS |
2nd Runner up | Dola Super Cup | DRAGONFLY LTD | |
COMPANY OF THE YEAR WINNER | |||
Winner | EAST AFRICAN BREWERIES PLC |