To make marketing the force behind business in Kenya and beyond.
EXECUTIVE
ZUHURA ODHIAMBO
Chairperson
ABOUT
Zuhura Odhiambo is a leading expert in Communications, Market Strategy, Data Analytics and Organization development. She is currently the Founder and CEO of New Revenue Solutions Africa, a prolific revenue generating company which enables organizations accelerate profitable revenue through the use of data, strategy and commercial development. Her experience in the media sector spans over 10 years at the Nation Media Group, Capital Group and CNBC as a Commercial Director.
Her desire is to see businesses develop winning strategies, generate multiple income streams and nurture strong brands. Over the years she has enabled companies to turnaround in East Africa through enhanced consumer experience and increase of revenue for sustainability.
She has led previously the Club 30% East Africa that advocates for gender diversity in boards where her work with Nairobi Securities Exchange has seen various milestones being achieved including legislating that women executives attain a minimum of 30% director roles in listed boards. She is also the Chair of the Events Management Association of Kenya (EMAK) Board,She is also the Chair of the KEPSA GBV and Mental health Sub Sector Board,Kenya Open Golf Board among others.
She is also a member of the following associations: Women Corporate Directors (WCD), MSK (Marketing Society of Kenya), PRSK and CIM (Chartered Institute of Marketing). She is a co-founder and Director of Cocoa by Design an event- management firm.
Zuhura Odhiambo is a leading expert in Communications, Market Strategy, Data Analytics and Organization development. She is currently the Founder and CEO of New Revenue Solutions Africa, a prolific revenue generating company which enables organizations accelerate profitable revenue through the use of data, strategy and commercial development. Her experience in the media sector spans over 10 years at the Nation Media Group, Capital Group and CNBC as a Commercial Director.
Her desire is to see businesses develop winning strategies, generate multiple income streams and nurture strong brands. Over the years she has enabled companies to turnaround in East Africa through enhanced consumer experience and increase of revenue for sustainability.
She has led previously the Club 30% East Africa that advocates for gender diversity in boards where her work with Nairobi Securities Exchange has seen various milestones being achieved including legislating that women executives attain a minimum of 30% director roles in listed boards. She is also the Chair of the Events Management Association of Kenya (EMAK) Board,She is also the Chair of the KEPSA GBV and Mental health Sub Sector Board,Kenya Open Golf Board among others.
She is also a member of the following associations: Women Corporate Directors (WCD), MSK (Marketing Society of Kenya), PRSK and CIM (Chartered Institute of Marketing). She is a co-founder and Director of Cocoa by Design an event- management firm.
MICHAEL OGILLO
Vice Chair
ABOUT
Michael Ogillo is a graduate of MBA, Strategic Management and BCOM Marketing both from the University of Nairobi, and Diploma in Sales & Marketing (ICM).
Michael is a motivated professional with leadership proficiency developed over a period of 17 years in the Marketing and Corporate communication field. This has been in four different sectors including manufacturing, Non-governmental organizations, regional development and currently publishing.
Besides being a good team player skilled in building effective and productive working relationships, he believes his experience gathered in management and having been a member of MSK for more than 14 years, as well as his negotiation, mobilization and networking skills, makes him a valuable addition to the MSK Council.
Michael is currently working at the Jomo Kenyatta Foundation as General Manager, Marketing & Corporate Communication.
Michael Ogillo is a graduate of MBA, Strategic Management and BCOM Marketing both from the University of Nairobi, and Diploma in Sales & Marketing (ICM).
Michael is a motivated professional with leadership proficiency developed over a period of 17 years in the Marketing and Corporate communication field. This has been in four different sectors including manufacturing, Non-governmental organizations, regional development and currently publishing.
Besides being a good team player skilled in building effective and productive working relationships, he believes his experience gathered in management and having been a member of MSK for more than 14 years, as well as his negotiation, mobilization and networking skills, makes him a valuable addition to the MSK Council.
Michael is currently working at the Jomo Kenyatta Foundation as General Manager, Marketing & Corporate Communication.
CHARLES KARIUKI
Ex Officio
Charles has over 20 years of marketing and management experience working in different senior leadership positions across diverse industries; namely Creative & advertising; ICT, Hospitality (Windsor Golf Hotel and Country club), Insurance and Healthcare (AAR healthcare). He is an experienced business leader with cultivated and proven ability to deliver impressive business growth, through organization transformation and culture change; performance management through balanced score card; Training; couching and mentoring as well as establish profitable cross industry business partnerships.
He holds a Bachelor of Commerce in Marketing from the University of Nairobi School of Business and an MBA in strategic Management from the same University. He also hold a Professional Post Graduate Diploma in Marketing (CIM UK) and currently working on achieving chartered marketer status.
He holds a Bachelor of Commerce in Marketing from the University of Nairobi School of Business and an MBA in strategic Management from the same University. He also hold a Professional Post Graduate Diploma in Marketing (CIM UK) and currently working on achieving chartered marketer status.
CORPORATE MEMBERS REPRESENTATIVES
FRED OTIENO
Fred is an accomplished business leader with a proven track record of growing businesses by executing purpose-led strategies and developing high-performing teams. He is deeply passionate about people, business sustainability, and innovation as key drivers of performance and growth.
Fred is skilled in creating solid commercial foundations, developing strong business development strategies, driving growth through innovation, and providing exceptional people leadership to achieve both short- and long-term strategic goals.
Throughout his career, Fred has demonstrated his ability to lead businesses with full P&L responsibility, oversee global and regional brands, drive new product development, and successfully enter new markets. He has achieved success across various industries, both domestically and internationally.
Currently, Fred serves as the Managing Director at Syngenta East Africa.
Fred is skilled in creating solid commercial foundations, developing strong business development strategies, driving growth through innovation, and providing exceptional people leadership to achieve both short- and long-term strategic goals.
Throughout his career, Fred has demonstrated his ability to lead businesses with full P&L responsibility, oversee global and regional brands, drive new product development, and successfully enter new markets. He has achieved success across various industries, both domestically and internationally.
Currently, Fred serves as the Managing Director at Syngenta East Africa.
JOEL CHACHA
Joel is an experienced executive known for his pragmatic, results-oriented, and decisive leadership style. He has been recognized as one of the top public relations consultants in East Africa for over a decade, earning a reputation for delivering high-quality, innovative work. Joel's industry accolades include the Superior Achievement in Brand Building, Best Media Relations Campaign, and Best Overall PR Campaign of the year awards.
Currently, Joel serves as a Director at Portland Communications' international team, overseeing the African regional hub. With a presence in several cities worldwide, the team provides strategic insights and high-quality delivery to multinational investors, corporations, and development and policy-focused groups operating in Africa. Joel's expertise and experience make him a valuable advisor to clients seeking to navigate the African market and achieve their business objectives.
Currently, Joel serves as a Director at Portland Communications' international team, overseeing the African regional hub. With a presence in several cities worldwide, the team provides strategic insights and high-quality delivery to multinational investors, corporations, and development and policy-focused groups operating in Africa. Joel's expertise and experience make him a valuable advisor to clients seeking to navigate the African market and achieve their business objectives.
FLAVIA OTHIM
Flavia purposes to create for herself and others the right environment to drive excellence in deeds & words. She is on the journey to building a legacy of success with family, friends, colleagues and the society through resilience, high standards and uncompromising intentionality.
In pursuit of her passion for Marketing, she has built strong purposeful local and international brands in the last decade and her experience spans across multiple industries and geographies. Additionally, she has been recognized for Award winning integrated Campaigns.
Flavia Othim currently leads the Segment Marketing Team at Safaricom and has the mandate to be the catalyst of driving transformation of the organization, from being product to customer led while relying on heavily on insights.
In pursuit of her passion for Marketing, she has built strong purposeful local and international brands in the last decade and her experience spans across multiple industries and geographies. Additionally, she has been recognized for Award winning integrated Campaigns.
Flavia Othim currently leads the Segment Marketing Team at Safaricom and has the mandate to be the catalyst of driving transformation of the organization, from being product to customer led while relying on heavily on insights.
JULIAH SUNGU
ABOUT
Juliah is a highly skilled communications practitioner with extensive experience in peace, conflict management, and diplomacy. She is currently serving as the Manager of Corporate Communications and Marketing at the National Hospital Insurance Fund (NHIF) in Kenya, a position she has held since July 2017. In 2018 to 2021 she acted as the deputy director Corporate Communications and Marketing before resuming her initial title as the manager.
In this role, Juliah is responsible for developing and implementing NHIF’s communication and marketing strategies, managing media relations, and promoting the organization’s brand to the public. She has played a key role in enhancing NHIF’s communication and marketing efforts, which has resulted in improved stakeholder engagement and increased public awareness of NHIF’s services and programs.
Also served as a Media and Communications Officer for the Kenya Broadcasting Corporationon, where she was responsible for editing and directing of news during prime time.
Juliah holds a Master’s Degree in International Conflict Management from the University of Nairobi and a Bachelor’s Degree in Communications and from the same university. She is also a certified mediator and conflict resolution expert, with a wealth of experience in promoting peaceful coexistence and conflict resolution in various contexts. With these skills she is a good public speaker in regards to peace and conflict management.
Currently she is persuing her PhD in Peace and Conflict Studies at the Masinde Muliro University of Science and Technology. She lectures Masters students on Peace in the same university.
She has done and published a paper internationally on “ THE JUDICIAL APPROACH AS THE LONGEST APPROACH TO CONFLICT MANAGEMENT IN KENYA. “
Juliah is a highly skilled communications practitioner with extensive experience in peace, conflict management, and diplomacy. She is currently serving as the Manager of Corporate Communications and Marketing at the National Hospital Insurance Fund (NHIF) in Kenya, a position she has held since July 2017. In 2018 to 2021 she acted as the deputy director Corporate Communications and Marketing before resuming her initial title as the manager.
In this role, Juliah is responsible for developing and implementing NHIF’s communication and marketing strategies, managing media relations, and promoting the organization’s brand to the public. She has played a key role in enhancing NHIF’s communication and marketing efforts, which has resulted in improved stakeholder engagement and increased public awareness of NHIF’s services and programs.
Also served as a Media and Communications Officer for the Kenya Broadcasting Corporationon, where she was responsible for editing and directing of news during prime time.
Juliah holds a Master’s Degree in International Conflict Management from the University of Nairobi and a Bachelor’s Degree in Communications and from the same university. She is also a certified mediator and conflict resolution expert, with a wealth of experience in promoting peaceful coexistence and conflict resolution in various contexts. With these skills she is a good public speaker in regards to peace and conflict management.
Currently she is persuing her PhD in Peace and Conflict Studies at the Masinde Muliro University of Science and Technology. She lectures Masters students on Peace in the same university.
She has done and published a paper internationally on “ THE JUDICIAL APPROACH AS THE LONGEST APPROACH TO CONFLICT MANAGEMENT IN KENYA. “
CHRISTOPHER MADISON
ABOUT
Christopher Madison is an accomplished executive with expertise in marketing and advertising, consumer psychology, behavioural science, digital media, and marketing research. He has a track record of scaling profitable businesses, building teams, removing obstacles for the team, and identifying and deploying new competencies.
Christopher has extensive senior level leadership development experience, having led organizations such as Dentsu Kenya, Isobar Kenya, TBWA East Africa, and Kantar’s digital business across Asia, Africa, and the Middle East. He holds an MBA in International Business from the University of Hawai’i, an MA in Psychology from New York University, a BA in Psychology from Hampton University, and a Postgraduate Certification in Network Dynamics of Social Behaviour from the University of Pennsylvania.
Christopher Madison is an accomplished executive with expertise in marketing and advertising, consumer psychology, behavioural science, digital media, and marketing research. He has a track record of scaling profitable businesses, building teams, removing obstacles for the team, and identifying and deploying new competencies.
Christopher has extensive senior level leadership development experience, having led organizations such as Dentsu Kenya, Isobar Kenya, TBWA East Africa, and Kantar’s digital business across Asia, Africa, and the Middle East. He holds an MBA in International Business from the University of Hawai’i, an MA in Psychology from New York University, a BA in Psychology from Hampton University, and a Postgraduate Certification in Network Dynamics of Social Behaviour from the University of Pennsylvania.
FULL MEMBERS REPRESENTATIVES
JANE NZOMO
As a seasoned market research expert and co-founder of Consumer Options Ltd, Jane has spent over 16 years providing data-based solutions across Africa. She is passionate about using her skills to fuel growth of businesses and create positive social change.
She is proud to have served on MSK Membership committee in the past, where together with the MSK team, she helped surpass the growth target and achieve the highest membership engagement in a decade!
She is proud to have served on MSK Membership committee in the past, where together with the MSK team, she helped surpass the growth target and achieve the highest membership engagement in a decade!
STEVE ABEKA
ABOUT
Steve is a dynamic and driven leader who is deeply committed to entrepreneurship and customer satisfaction. He has an extensive background in telecom, mobile money, cloud, and software industries with over 15 years of experience in sales, trade marketing, and product development. Steve is a results-oriented individual who thrives in fast-paced environments and excels in managing multiple projects simultaneously. He is known for his meticulous leadership style and strategic planning abilities.
Currently, Steve works as a Channel Partner Manager for Sub-Saharan Africa at CM.Com. In this role, he develops and implements a market expansion strategy through partnerships, wholesale, and joint businesses to grow a robust and predictable revenue stream, promote joint technology offerings, and execute co-marketing activities. Before joining CM.Com, Steve worked at Telkom Kenya Limited as a Regional Business Lead where he successfully implemented and drove the sales strategy and action plans for the sales and distribution of Telkom products and services to county governments, public institutions, Large Corporates, NGOs & Social Enterprises, and SMEs. He also served as Head of Post-paid at Airtel Kenya where he developed the Post-paid Customer Value Management (CVM) strategy for both Consumer & Enterprise Business Units.
Steve has a Bachelor's degree in Education Science from Egerton University, an MBA in Strategic Management from Kenyatta University, and a diploma in Marketing Management from The Kenya Institute of Management. Additionally, he has completed executive education in management development at Strathmore Business School and holds several certifications in finance, project management, sales, and account management.
Steve is a dynamic and driven leader who is deeply committed to entrepreneurship and customer satisfaction. He has an extensive background in telecom, mobile money, cloud, and software industries with over 15 years of experience in sales, trade marketing, and product development. Steve is a results-oriented individual who thrives in fast-paced environments and excels in managing multiple projects simultaneously. He is known for his meticulous leadership style and strategic planning abilities.
Currently, Steve works as a Channel Partner Manager for Sub-Saharan Africa at CM.Com. In this role, he develops and implements a market expansion strategy through partnerships, wholesale, and joint businesses to grow a robust and predictable revenue stream, promote joint technology offerings, and execute co-marketing activities. Before joining CM.Com, Steve worked at Telkom Kenya Limited as a Regional Business Lead where he successfully implemented and drove the sales strategy and action plans for the sales and distribution of Telkom products and services to county governments, public institutions, Large Corporates, NGOs & Social Enterprises, and SMEs. He also served as Head of Post-paid at Airtel Kenya where he developed the Post-paid Customer Value Management (CVM) strategy for both Consumer & Enterprise Business Units.
Steve has a Bachelor's degree in Education Science from Egerton University, an MBA in Strategic Management from Kenyatta University, and a diploma in Marketing Management from The Kenya Institute of Management. Additionally, he has completed executive education in management development at Strathmore Business School and holds several certifications in finance, project management, sales, and account management.
DR. LYDIA MWAI (PH.D.)
ABOUT
Dr. Lydia Mwai is a seasoned marketing professional with over 10 years of experience in the industry. She is a Lecturer at Dedan Kimathi University of Technology (DeKUT), where she teaches Marketing and Management courses, and also heads the Marketing Strategy Implementation department at the university. Dr. Mwai holds a Ph.D. in Business Administration (Marketing) from the University of Nairobi, an MBA in Marketing from Kenyatta University, and a BED (ARTS) from Kenyatta University. She is a committed member of the Marketing Society of Kenya and is passionate about promoting best practices, ethical standards, and social responsibility in marketing. Dr. Mwai is also dedicated to mentoring and training the next generation of marketing professionals.
Dr. Lydia Mwai is a seasoned marketing professional with over 10 years of experience in the industry. She is a Lecturer at Dedan Kimathi University of Technology (DeKUT), where she teaches Marketing and Management courses, and also heads the Marketing Strategy Implementation department at the university. Dr. Mwai holds a Ph.D. in Business Administration (Marketing) from the University of Nairobi, an MBA in Marketing from Kenyatta University, and a BED (ARTS) from Kenyatta University. She is a committed member of the Marketing Society of Kenya and is passionate about promoting best practices, ethical standards, and social responsibility in marketing. Dr. Mwai is also dedicated to mentoring and training the next generation of marketing professionals.
JACKSON GEVERA
ABOUT
Jackson Ilasemwa Gevera is a highly experienced and accomplished marketing executive with over a decade of experience in driving growth and development in various sectors. He is an exceptional leader and strategist with advanced knowledge of modern business trends and technological developments. Jackson is a proven versatile and courteous leader with the ability to apply his expertise in strategy formulation and implementation, business growth, brand management and promotion, and stakeholder and media engagement in an advisory capacity based on precision, fairness, quality, inclusiveness and morale enhancement.
Jackson has successfully led numerous projects including the restructuring of Imarika Sacco’s marketing department with a focus on business growth strategy, field operations, exhibitions, media management and product development. He was also instrumental in the establishment of a call centre, a closed account management department and e-channel management. In addition, he played a key role in the construction of a seven-storey Head Office Block for Imarika Sacco and in the acquisition and implementation of the new core banking system, call centre management and e-channels usage management.
As a member of the Imarika Foundation Project Committee and Programme Officer, Jackson was instrumental in Imarika’s social investment initiative. He has also been a team leader and project team member for various other projects, including the identification, planning and promotion of Imarika Sacco branches in Mombasa and Mpeketoni, as well as ICT solutions offering technology-based products to members.
Jackson’s achievements, awards and recognitions are as a result of his exceptional involvement in various organisations. He has been a board member of public schools and private companies, a development trainer and instructor, and a team leader for the Sector Business Growth Manager Forum. In addition, Imarika Sacco has received several awards under Jackson’s leadership, including Best SACCO and Best Microfinance Institution, Best Department and Best Organisation in Concern for the Community.
Jackson is a master of customer service, policy formulation and an expert in member recruitment and satisfaction. He is an expert in business planning, contract negotiation, communications design, implementation and monitoring, market research, analysis and
Jackson Ilasemwa Gevera is a highly experienced and accomplished marketing executive with over a decade of experience in driving growth and development in various sectors. He is an exceptional leader and strategist with advanced knowledge of modern business trends and technological developments. Jackson is a proven versatile and courteous leader with the ability to apply his expertise in strategy formulation and implementation, business growth, brand management and promotion, and stakeholder and media engagement in an advisory capacity based on precision, fairness, quality, inclusiveness and morale enhancement.
Jackson has successfully led numerous projects including the restructuring of Imarika Sacco’s marketing department with a focus on business growth strategy, field operations, exhibitions, media management and product development. He was also instrumental in the establishment of a call centre, a closed account management department and e-channel management. In addition, he played a key role in the construction of a seven-storey Head Office Block for Imarika Sacco and in the acquisition and implementation of the new core banking system, call centre management and e-channels usage management.
As a member of the Imarika Foundation Project Committee and Programme Officer, Jackson was instrumental in Imarika’s social investment initiative. He has also been a team leader and project team member for various other projects, including the identification, planning and promotion of Imarika Sacco branches in Mombasa and Mpeketoni, as well as ICT solutions offering technology-based products to members.
Jackson’s achievements, awards and recognitions are as a result of his exceptional involvement in various organisations. He has been a board member of public schools and private companies, a development trainer and instructor, and a team leader for the Sector Business Growth Manager Forum. In addition, Imarika Sacco has received several awards under Jackson’s leadership, including Best SACCO and Best Microfinance Institution, Best Department and Best Organisation in Concern for the Community.
Jackson is a master of customer service, policy formulation and an expert in member recruitment and satisfaction. He is an expert in business planning, contract negotiation, communications design, implementation and monitoring, market research, analysis and
LUCIA MUSAU
Lucia Musau is a dynamic and accomplished Communications Consultant with a track record of success in Public Relations and Marketing. She currently serves as the CEO of African Elite Group Ltd., a leading firm that specializes in strategic communications, brand planning, media training, and crisis management. Under her leadership, the company has expanded its service portfolio to different sectors, including luxury, hospitality, fintech, agriculture, retail, health, and non-governmental organizations.
Lucia's passion for innovation has led her to establish the digital transformation team, which delivers Cloud ERP implementation services and Robotic Process Automation. Her vast experience in public relations and marketing has enabled the African Elite Group to work with some of the world's fortune 100 corporations, NGOs, and SMEs spanning different fields and markets across Africa.
Lucia holds an MBA in Marketing from USIU - Chandaria Business School, a BBA from Kenya Methodist University, and a Design Thinking for Innovation Certificate from the University of Virginia Darden School of Business. She also has a certificate in Management of Fashion and Luxury Companies from Bocconi University and a Professional Diploma in Public Relations from the Chartered Institute of Public Relations - UK, where she is a member. Additionally, she is a member of the Public Relations Society of Kenya (PRSK) and the Marketing Society of Kenya (MSK).
Lucia's excellence in her field has been recognized, earning her several awards and accolades. She was named the Most Admired Woman Business Leader for Marketing and PR in Africa 2021 at the Global Brand Awards 2021 and Best Woman CEO Marketing and PR in Kenya 2021 at the Leadership Awards - International Finance 2021. She was also recognized as one of the Top 25 Most Powerful Women in C-Suite Impacting Business in 2021.
Lucia's passion for innovation has led her to establish the digital transformation team, which delivers Cloud ERP implementation services and Robotic Process Automation. Her vast experience in public relations and marketing has enabled the African Elite Group to work with some of the world's fortune 100 corporations, NGOs, and SMEs spanning different fields and markets across Africa.
Lucia holds an MBA in Marketing from USIU - Chandaria Business School, a BBA from Kenya Methodist University, and a Design Thinking for Innovation Certificate from the University of Virginia Darden School of Business. She also has a certificate in Management of Fashion and Luxury Companies from Bocconi University and a Professional Diploma in Public Relations from the Chartered Institute of Public Relations - UK, where she is a member. Additionally, she is a member of the Public Relations Society of Kenya (PRSK) and the Marketing Society of Kenya (MSK).
Lucia's excellence in her field has been recognized, earning her several awards and accolades. She was named the Most Admired Woman Business Leader for Marketing and PR in Africa 2021 at the Global Brand Awards 2021 and Best Woman CEO Marketing and PR in Kenya 2021 at the Leadership Awards - International Finance 2021. She was also recognized as one of the Top 25 Most Powerful Women in C-Suite Impacting Business in 2021.
ASSOCIATE MEMBERS REPRESENTATIVE
MUKUI MBALUKA
ABOUT
Ms. Mukui Mbaluka has over 10 years experience as an accomplished marketing professional in the Publishing industry with a bias in Digital Marketing, Marketing Research, Planning Campaigns, Customer Relations and Marketing Communication.
Ms. Mukui Mbaluka holds a Masters Degree in Business Administration in Marketing Management from The Management University of Africa and Bachelor of Arts Degree in Public Relations and Marketing from Daystar University.
Ms. Mbaluka is a Trustee of the Kenya Literature Bureau Staff and Benefits Scheme certified by Humber College, Canada. Ms. Mbaluka is a Lead Auditor for Quality Management Systems (ISO 9001:2015) and is certified by the Kenya Bureau of Standards and a champion of ISO 270001:2013, the International Standard for Information Security.
Ms. Mukui Mbaluka has over 10 years experience as an accomplished marketing professional in the Publishing industry with a bias in Digital Marketing, Marketing Research, Planning Campaigns, Customer Relations and Marketing Communication.
Ms. Mukui Mbaluka holds a Masters Degree in Business Administration in Marketing Management from The Management University of Africa and Bachelor of Arts Degree in Public Relations and Marketing from Daystar University.
Ms. Mbaluka is a Trustee of the Kenya Literature Bureau Staff and Benefits Scheme certified by Humber College, Canada. Ms. Mbaluka is a Lead Auditor for Quality Management Systems (ISO 9001:2015) and is certified by the Kenya Bureau of Standards and a champion of ISO 270001:2013, the International Standard for Information Security.
STUDENT MEMBERS REPRESENTATIVE
JAVAN ROLYNCE
He is committed to serving as an effective representative of the student community and promoting their interests and welfare.