MSK GALA AWARDS 2018 WINNERS LIST – Marketing Society of Kenya

MSK GALA AWARDS 2021 WINNERS
PRODUCT LAUNCH & RE-LAUNCH
POSITION	BRAND OWNER	CAMPAIGN NAME	SUPPORTING AGENCY
Winner	BEIERSDORF EAST AFRICA	NEW NIVEA Perfect & Radiant Luminous630 Anti Dark Marks Serum: Product Launch	SQUAD DIGITAL
1st Runner Up	EAST AFRICA BREWERIES LTD	Chrome gin launch campaign. Campaign titled ‘Made For These Streets’.	Right Here Ltd,MEC Africa,Squad Digital,Grayling kenya ltd,Mo Sound Events
2nd Runner up	ICEA LION GROUP	DigiTrust Money Market Fund Campaign #AnzaSasa	YOUTH DYNAMIX AGENCY

DISTRIBUTION & IMPLEMENTATION
POSITION	BRAND OWNER	CAMPAIGN NAME	SUPPORTING AGENCY
Winner	SAFARICOM KENYA	MAISHA NI M-PESA TU NATIONAL CONSUMER PROMOTION	Scanad Kenya Limited
1st Runner Up	UNILEVER	LIFEBUOY GENERAL TRADE RE-LAUNCH	HUE Experiential Limited
2nd Runner up	PERNOD RICARD KENYA	PERNOD RICARD TRADE LISTING AND SEEDING DRIVE	Youth Dynamix Agency
INSTORE & SHOP FRONT TRADE MANAGEMENT
POSITION	BRAND OWNER	CAMPAIGN NAME	SUPPORTING AGENCY
Winner	Unilever	Retail Expansion Partnership with Unilever	Unilever Marketing Department
1st Runner Up
2nd Runner up
ADVERTISING
POSITION	BRAND OWNER	CAMPAIGN NAME	SUPPORTING AGENCY
Winner	BROOKSIDE DAIRY LIMITED	JIJAZE MAWOWOWO	Mojo Productions
1st Runner Up	EAST AFRICAN BREWERIES LIMITED	CAPTAIN’S POSE – LIVE LIKE THE CAPTAIN (DEC 2017 – MARCH 2018)	Dentsu Aegis Network Limited
2nd Runner up	SAFARICOM KENYA	Funtastic 4G	Scanad Kenya Limited
DIGITAL MARKETING
POSITION	BRAND OWNER	CAMPAIGN NAME	SUPPORTING AGENCY
Winner	MONDELEZ INTERNATIONAL	CADBURY DAIRY MILK FLAVOURISM CAMPAIGN	Dentsu Aegis Network
1st Runner Up	PS-KENYA	PS KENYA -HIV SELF TESTING, BE SELF SURE CAMPAIGN	Scanad Kenya Limited
2nd Runner up	SAFARICOM KENYA	THIS IS MY KENYA – #ThisIsMyKenya	Squad Digital
EXPERIENTIAL MARKETING
POSITION	BRAND OWNER	CAMPAIGN NAME	SUPPORTING AGENCY
Winner	GLAXOSMITHKLINE(GSK)-PANADOL	PANADOL EXTRA WITH OPTIZORB(SPEED&STRENGTH)	YOUTH DYNAMIX AGENCY
1st Runner Up	BROOKSIDE DAIRY LIMITED	3 Dairies a day’ School Program	HDI YOUTH MARKETEERS
2nd Runner up	VIVO ENERGY	#Namobanichekimbele	YOUTH DYNAMIX AGENCY
SALES PROMOTION
POSITION	BRAND OWNER	CAMPAIGN NAME	SUPPORTING AGENCY
Winner	Unilever	Turudi Chuo Na Unilever Instore Activation	Unilever Marketing Department
1st Runner Up	KCB Group	KCB VISA Fifa Campaign	SCANAD Kenya Ltd
2nd Runner up	East African Breweries	Wakilisha Hustle Ushinde Na Kenya Cane	J. Walter Thompson Kenya Limited
BRAND BUILDING
POSITION	BRAND OWNER	CAMPAIGN NAME	SUPPORTING AGENCY
Winner	SAFARICOM KENYA	ONE GOOD THING	SCANAD KENYA
1st Runner Up	SAFARICOM KENYA	Safaricom Twaweza Live	SCANAD KENYA
2nd Runner up	UNILEVER	THE HEALING POWER OF VASELINE	UNILEVER MARKETING DEPARTMENT
BRAND PR
POSITION	BRAND OWNER	CAMPAIGN NAME	SUPPORTING AGENCY
Winner	SAFARICOM KENYA	BLAZE BE YOUR OWN BOSS CAMPAIGN BY SAFARICOM	GAME CHANGER COMPANY LTD.
1st Runner Up	BARCLAYS BANK OF KENYA LTD	Brand Name Change – 7/11 and beyond	Grayling Kenya Ltd
2nd Runner up	SAFARICOM KENYA	THIS IS MY KENYA – #ThisIsMyKenya	Squad Digital
SPORTS MARKETING
POSITION	BRAND OWNER	CAMPAIGN NAME	SUPPORTING AGENCY
Winner	SAFARICOM KENYA	Chapa Dimba na Safaricom	SCANAD KENYA LTD.
1st Runner Up	BARCLAYS BANK OF KENYA LTD	Barclays Kenya Open 2018 (BKO 2018)	Right Here Ltd,MEC Africa,Squad Digital,Grayling kenya ltd,IZONE AFRICA
2nd Runner up
SUSTAINABILITY MARKETING
POSITION	BRAND OWNER	CAMPAIGN NAME	SUPPORTING AGENCY
Winner	AAR HEALTHCARE	TREES FOR HEALTH – T4H CAMPAIGN	AAR Marketing Department
1st Runner Up	PROCTER AND GAMBLE EAST AFRICA LTD	ALWAYS SCHOOL PROGRAMME	HDI Youth Marketeers
2nd Runner up	INTEL-SHE WILL CONNECT	INTEL-SHE WILL CONNECT AFRICA	HDI Youth Marketeers
STUDENTS IN MARKETING
POSITION	STUDENTS	CAMPAIGN NAME	UNIVERSITY
Winner	Lucy Kamau,Purity Kerubo, Laura Masira, Vincent Mwangi, Collins Wafula and Pauline Wangari	Kingfisher Strawberry Light(SOMETHING LIGHT CAMPAIGN)	Strathmore University
JUDGES’ CHOICE AWARD
Winner	BROOKSIDE DAIRY LIMITED	NAIPENDA ADVERTISING CAMPAIGN	MOJO PRODUCTIONS LIMITED
PRINT MEDIUM
Winner	NATION MEDIA GROUP

TV MEDIUM
Winner	CITIZEN TELEVISION – BY ROYAL MEDIA SERVICES

RADIO MEDIUM
Winner	CITIZEN FM RADIO 106.7 – BY ROYAL MEDIA SERVICES

DIGITAL BROADCASTING
Winner	RAIA TV

DIGITAL ONLINE
Winner	OPERA SOFTWARE

OVERALL WINNER – COMPANY OF THE YEAR 2018
Winner	SAFARICOM PLC

MSK AWARDS GALA 2018 NOMINEES

	PRODUCT LAUNCH
	NOMINEES
	BRAND OWNER	CAMPAIGN NAME	SUPPORTING AGENCY
1	EAST AFRICAN BREWERIES LIMITED	CAPTAIN’S POSE – LIVE LIKE THE CAPTAIN (DEC 2017 – MARCH 2018)	DENTSU AEGIS NETWORK LIMITED
2	BARCLAYS BANK OF KENYA LTD	Timiza	Right Here Ltd,MEC Africa,Squad Digital,Grayling kenya ltd,Mo Sound Events
3	PROCTER AND GAMBLE EAST AFRICA LTD	DANDIA MATHREE NA ALWAYS COTTON SOFT	YOUTH DYNAMIX AGENCY
4	POPPULATION SERVICES KENYA	Femigirl everyday contraceptive pills	HALLMARK ADVERTISING AND MARKETING LIMITED
5	SAFARICOM KENYA	Safaricom Jitambulishe – My Voice is my Password.	SQUAD DIGITAL
	PRODUCT RE-LAUNCH
	NOMINEES
	BRAND OWNER	CAMPAIGN NAME	SUPPORTING AGENCY
1	UNILEVER SUSTAINABILITY DEPARTMENT	ROYCO “GET YOUR IRON UP”	HUE EXPERIENTIAL LIMITED
2	KENYA WINE AGENCIES LTD	KIBAO VODKA RELAUNCH NAJITAMBUA CAMPAIGN	TRANSCEND MEDIA GROUP
3	PROCTER AND GAMBLE EAST AFRICA LTD	PAMPERS@20 Campaign	HUE EXPERIENTIAL LIMITED
4	JAMBOJET	The People’s Airline	SCANAD KENYA LIMITED
5	PROCTER AND GAMBLE EAST AFRICA LTD	NEW DOWNY CONCENTRATE RE-LAUNCH	HUE EXPERIENTIAL LIMITED
	DISTRIBUTION
	NOMINEES
	BRAND OWNER	CAMPAIGN NAME	SUPPORTING AGENCY
1	UNILEVER	LIFEBUOY GENERAL TRADE RE-LAUNCH	HUE Experiential Limited
2	SAFARICOM KENYA	MAISHA NI M-PESA TU NATIONAL CONSUMER PROMOTION	Scanad Kenya Limited
3	MONDELEZ INTERNATIONAL(CADBURY)	ONJA UTAMU WA CADBURY – LOW UNIT PRICE CHOCOLATES DRIVE	Centerstage Marketing Limited
4	SAFARICOM KENYA	Tunukiwa Daily Gifting	Squad Digital
5	PERNOD RICARD KENYA	PERNOD RICARD KENYA TRADE LISTING AND SEEDING DRIVE	Youth Dynamix Agency



	ADVERTISING
	NOMINEES
	BRAND OWNER	CAMPAIGN NAME	SUPPORTING AGENCY
1	EAST AFRICAN BREWERIES LIMITED	CAPTAIN’S POSE – LIVE LIKE THE CAPTAIN (DEC 2017 – MARCH 2018)	Dentsu Aegis Network
2	SAFARICOM KENYA	Funtastic 4G	Scanad Kenya Limited
3	BROOKSIDE DAIRY LIMITED	JIJAZE MAWOWOWO	Mojo Productions
4	APA INSURANCE	APA Insuring Happiness	Scanad Kenya Limited
5	POPULATION SERVICES KENYA	KUVAA CD NI THIS EASY (PPR)	Transcend Media Group

	DIGITAL MARKETING
	NOMINEES
	BRAND OWNER	CAMPAIGN NAME	SUPPORTING AGENCY
1	POPPULATION SERVICES KENYA	PS KENYA-HIV SELF TESTING, BE SELF SURE CAMPAIGN	Scanad Kenya Limited
2	SAFARICOM KENYA	THIS IS MY KENYA – #ThisIsMyKenya	Squad Digital
3	KENYA TOURISM BOARD	CULTURE CAPTURE	Scanad Kenya Limited
4	Standard Chartered Bank Kenya Limited	Priority Banking Campaign – Period January to April 2018.	Dentsu Aegis Network
5	MONDELEZ INTERNATIONAL	CADBURY DAIRY MILK FLAVOURISM CAMPAIGN	Dentsu Aegis Network


	EXPERIENTIAL MARKETING
	NOMINEES
	BRAND OWNER	CAMPAIGN NAME	SUPPORTING AGENCY
1	VIVO ENERGY	#Namobanichekimbele	YOUTH DYNAMIX AGENCY
2	BARCLAYS BANK OF KENYA LTD	Credit Card Campaign – ‘Make the most of it’ Campaign	Right Here Ltd,MEC Africa,Squad Digital,Grayling kenya ltd,Mo Sound Events
3	GLAXOSMITHKLINE(GSK)-PANADOL	PANADOL EXTRA WITH OPTIZORB(SPEED&STRENGTH)	YOUTH DYNAMIX AGENCY
4	CAPWELL INDUSTRIES	THE AMAIZE BUTLER EXPERIENCE	HALLMARK ADVERTISING AND MARKETING LIMITED
5	BROOKSIDE DAIRY LIMITED	3 Dairies a day’ School Program	HDI YOUTH MARKETEERS

	SALES PROMOTION
	NOMINEES
	BRAND OWNER	CAMPAIGN NAME	SUPPORTING AGENCY
1	Unilever	Turudi Chuo Na Unilever Instore Activation	Unilever Marketing Department
2	East African Breweries	Wakilisha Hustle Ushinde Na Kenya Cane	J. Walter Thompson Kenya Limited
3	Proctor and Gamble	Ariel Less is More Campaign	HUE EXPERIENTIAL LIMITED
4	KCB Group	KCB VISA Fifa Campaign	SCANAD Kenya Ltd
5	East African Breweries	Experience Formula 1 Live with Johnnie Walker	J. Walter Thompson Kenya Limited

	BRAND BUILDING
	NOMINEES
	BRAND OWNER	CAMPAIGN NAME	SUPPORTING AGENCY
1	SAFARICOM KENYA	Safaricom Twaweza Live	SCANAD KENYA
2	UNILEVER	OMO – MOTHER’S DAY (MOM)	SCANAD KENYA LIMITED
3	UNILEVER	THE HEALING POWER OF VASELINE	UNILEVER MARKETING DEPARTMENT
4	KCB BANK KENYA LIMITED	KCB LIONS`DEN BUSINESS REALITY TV SHOW-SSN 2	KCB Marketing & Communication Department,Scanad/Scangroup WPP/Mediacom/ Squad Digital,Quite bright films
5	SAFARICOM KENYA	ONE GOOD THING	SCANAD KENYA


	BRAND PR
	NOMINEES
	BRAND OWNER	CAMPAIGN NAME	SUPPORTING AGENCY
1	SAFARICOM KENYA	THIS IS MY KENYA – #ThisIsMyKenya	SQUAD DIGITAL
2	BARCLAYS BANK OF KENYA LTD	Brand Name Change – 7/11 and beyond	Grayling Kenya Ltd
3	EAST AFRICAN BREWERIES LIMITED	KC Coconut Campaign	SCANAD Kenya Limited
4	SAFARICOM KENYA	BLAZE BE YOUR OWN BOSS CAMPAIGN BY SAFARICOM	GAME CHANGER COMPANY LIMITED

	SUSTAINABILITY MARKETING
	NOMINEES
	BRAND OWNER	CAMPAIGN NAME	SUPPORTING AGENCY
1	PROCTER AND GAMBLE EAST AFRICA LTD	ALWAYS SCHOOL PROGRAMME	HDI Youth Marketeers
2	AAR HEALTHCARE	TREES FOR HEALTH – T4H CAMPAIGN	AAR Marketing Department
3	MATER MISERICORDIAE HOSPITAL	THE MATER HEART RUN	Mater Hospital Marketing Department
4	BARCLAYS BANK OF KENYA LTD	Blood donation drive	SQUAD DIGITAL,GRAYLING KENYA LTD
5	INTEL-SHE WILL CONNECT	INTEL-SHE WILL CONNECT AFRICA	HDI Youth Marketeers