Marketing Society of Kenya
The Force Behind Business
MSK is the national umbrella body for all marketers in Kenya whose key mandate is to empower and regulate the marketing industry by creating policy that governs the Marketing Industry (self-regulated), education and training of professionals, corporates and entrepreneurs, marketing and business mentorship and arbitration through the Advertising Standards Board.
MSK started as the Advertising Society of Kenya in 1962. It became the Marketing Society of Kenya in 1968.
The Society’s main objectives are: to develop acknowledge and practice of marketing, to provide services to members and offer a platform for self regulation for practicing marketers.
To make marketing the force behind business in Kenya and beyond.
To continually promote professional marketing standards, establish a practitioners code of ethics, and provide interactive fora for marketers.
- Non discrimination
- Corporate social responsibility