Artificial intelligence is no longer a glimpse into the future—it is here, reshaping how marketers understand consumers, create campaigns, and build brands. As AI becomes an integral part of the profession, marketers are faced with an important challenge: how do we embrace innovation while preserving the human qualities that inspire trust and meaningful connections? This…
The Marketing Society of Kenya (MSK) continues to drive conversations that shape the future of leadership in the marketing profession. At a recent Chair’s Power Breakfast at Villa Rosa Kempinski, industry leaders gathered for an insightful dialogue under the theme: “From CMO to CEO — A Leadership Conversation That Matters.” Hon. Stephen Motari Isaboke: Inspiring…
The Marketing Society of Kenya (MSK) took part in the second edition of MSMEs Connect held in Embu County, an important forum designed to support the growth of micro, small, and medium enterprises through open dialogue and collaboration. Organized by the Ministry of Cooperatives and MSMEs Development, the event attracted business owners, marketers, national leaders,…